"Technology has changed, and we need to figure out how to improve the archaic way of what makes a hit, or how to determine how many viewers are watching beyond some people with Nielsen boxes in a small percentage of homes in random areas.“


-Jim Rash

posted in technology


Technology has changed, and we need to figure out how to improve the archaic way of what makes a hit, or how to determine how many viewers are watching beyond some people with Nielsen boxes in a small percentage of homes in random areas.

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