"Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam."
-Marshall McLuhan
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"Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.“
-Marshall McLuhan
posted in Communication
Other Quotes by Marshall McLuhan
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"The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar."
-Marshall McLuhan
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"It is the framework which changes with each new technology and not just the picture within the frame."
-Marshall McLuhan
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"The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way."
-Marshall McLuhan
TechnologyView Quote
"As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'"
-Marshall McLuhan
TechnologyView Quote
"The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology."
-Marshall McLuhan
TechnologyView Quote
Same Category
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"In 1984, I turned to theater in the hopes of finding a more direct form of communication between me and my people."
-Cherrie Moraga
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"Art must unquestionably have a social value that is, as a potential means of communication it must be addressed, and in comprehensible terms, to the understanding of mankind."
-Rockwell Kent
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"It frequently happens that two persons, reasoning right on a mechanical subject, think alike and invent the same thing without any communication with each other."
-Oliver Evans
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"Tim and Fritz Lang I loved working with. Not Hitchcock so much. There was no communication."
-Sylvia Sidney
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"If anything characterizes the cultural life of the seventies in America, it is an insistence on preventing failures of communication."
-Richard Rosen
CommunicationView Quote
"To devise an information processing system capable of getting along on its own - it must handle its own problems of programming, bookkeeping, communication and coordination with its users. It must appear to its users as a single, integrated personality."
-Cliff Shaw
CommunicationView Quote