"The best ideas come as jokes. Make your thinking as funny as possible."
-David Ogilvy
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Other Quotes by David Ogilvy
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"Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera."
-David Ogilvy
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"In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create."
-David Ogilvy
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"The consumer isn't a moron she is your wife."
-David Ogilvy
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"Our business is infested with idiots who try to impress by using pretentious jargon."
-David Ogilvy
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"Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product."
-David Ogilvy
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"Leaders must be close enough to relate to others, but far enough ahead to motivate them."
-John C. Maxwell
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"If your actions inspire others to dream more, learn more, do more and become more, you are a leader."
-John Quincy Adams
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"Obstacles are things a person sees when he takes his eyes off his goal."
-E. Joseph Cossman
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"Hold yourself responsible for a higher standard than anybody expects of you. Never excuse yourself."
-Henry Ward Beecher
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"Don't be afraid to give up the good to go for the great."
-John D. Rockefeller
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"Go as far as you can see when you get there, you'll be able to see farther."
-J. P. Morgan
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