"If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless."
-Jef I. Richards
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"Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'“
-Jef I. Richards
posted in Art
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"How sweet it is!"
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"We don't believe in rheumatism and true love until after the first attack."
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"I'm into all that sappy stuff - a surprise picnic, nice dinner, or traveling. I'm kind of an old romantic."
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"Some women flirt more with what they say, and some with what they do."
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"A compromise is the art of dividing a cake in such a way that everyone believes he has the biggest piece."
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"In my world, history comes down to language and art. No one cares much about what battles were fought, who won them and who lost them - unless there is a painting, a play, a song or a poem that speaks of the event."
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"My first love is art, and I see a lot of things in an artistic way."
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"Science is spectral analysis. Art is light synthesis."
-Karl Kraus
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"Magic becomes art when it has nothing to hide."
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